Wine is one of Italy’s most authoritative ambassadors around the world. 

Through taste, touch and smell, wine transmits the beauty and harmony of the territory in which it was produced.  Like music.  It is no coincidence that many internationally famous singers – Peter Gabriel, Sting, Mick Hucknall and Jim Kerr, to name just a few – have chosen to make wine in Italy, looking for the authenticity that only direct contact with nature and tradition can provide.

Italy receives very many tourists every year mainly because it’s a country steeped in history and has exacting traditions and culture. In particular, Rome, the capital of Italy, is the eternal city of the world, with its lost empires, the magnificent history, the amazing buildings and the trendy life.

As a matter of fact, there is no doubt that Rome is one of the most ancient and historic cities of Europe, if not one of the entire world. Formerly it has been the administrative capital of a world governing empire, the Roman one, and this gives it an upper hand especially when looking at tourists who are interested in learning more about world history.

For well over a decade now Puglia has been the Italian holiday destination to watch.

It’s been dubbed ‘the New Tuscany’ by newspapers and magazines the world over, but it has no real need of such comparsions. The region’s combination of ancient landscapes, warm and welcoming locals, deep-rooted food and wine culture and stunning beaches is unique in mainland Italy.

Street scene in Burano, ItalyCoffee, or the simple act of sitting around a table chatting over a cup of a pure Italian coffee brew, is an integral part of Italian culture just like wine or the famous Mediterranean cuisine.

Coffee is an essential ingredient of almost every Italian social congregation. The rich Italian coffee tradition is well demonstrated by the region's wide assortment of coffee brews such as cappuccino, macchiato, espresso, and lungo among others.